And you may have noticed your TV's flooded
with ads for both the senate race, as well as the race for the white
house. We've come a long way in
political ads over the past few decades.
In early campaigns, ads were fair, honest and substantive. Today, many campaigns use "attack ads."
Joining us now is David Schwartz who's
looked at more than 300 TV commercials dating back to 1952.